Gossip is big business and few know that better than MediaTakeOut.com founder Fred Mwangaguhunga. Since launching in 2006, MediaTakeOut.com has become the leading urban gossip site and ranks in the top 400 of all U.S. sites, according to Alexa.com. Outranking better branded sites such as BlackVoices.com, Essence.com and BET.com, respectively backed by media conglomerates AOL, Time-Warner and Viacom, is a major accomplishment. Mwangaguhunga now boasts as many as 6 million unique users a month.
Let me be the first to give props and recognition to my homie Fred Mwangaguhunga, the owner and founder of Mediatakeout.com. Yall might not know, but after working with him for over 2 years I am a witness to  how hard he works, his drive, focus, and passion for his craft. Yall are proably like “mediatakeout does nothing but throw people under the bus”… well… they do, but if you are going to throw someone under the bus be the best at it… and yall have to give credit where credit is due. So let me tell Fred and all the homies over at mediatakeout.com THANKS for all the love and CONGRATS for all the hard work. Its paying off in a BIG way. Fred is one of my many Blogger Mentors and always shows love…
Here is all the Dirt…
Mwangaguhunga was born in Washington, D.C. to Ugandan parents. He received his M.B.A. and J.D. from Columbia University and got his first taste of the internet’s financial potential working for an online telecommunications company while still in school. Putting both of his graduate degrees to use, Mwangaguhunga worked as a corporate tax attorney for Cleary, Gottlieb, Steen & Hamilton from 2001 to 2004 before creating The Laundry Spa, an online laundry service he later sold. Marketing and promoting that business with limited dollars, Mwangaguhunga turned to blogs.
Convinced that the Internet would continue as a viable business option, the serial entrepreneur explored the blog business. Originally conceived as a general interest site, MediaTakeOut.com switched gears after noticing a tremendous spike in numbers for the site’s urban entertainment coverage.
Mainstream outlets left a void by not covering many black celebrities who were of interest, and MediaTakeOut.com capitalized on that. According to mid-January 2010 numbers from Website Shadow, which measures digital traffic and calculates value, MediaTakeOut.com was worth $2.8 million, generating almost 6 million daily page views and over 270,000 unique daily visitors.
The site also boasts over 650,000 registered users, many of whom regularly share their opinions.
Not everyone is sold on the tabloid-styled web site. Online petitions to remove it as well as criticisms and accusations of misinformation from celebrities and publicists are not uncommon. Gossip, however, is going nowhere and neither is MediaTakeOut.com. Eyeing the success of TMZ.com, MediaTakeOut.com is prepared to ride this 21st century business model well into the future. Once again, congrats to Mediatakeout.com…
MTO would be much better if they would stop passing along knowingly false stories and stop embellishing stories. They are the king of making something out of nothing.
I agree, MTO would be much better if their stories were true.
congrats MTO…..im an avid reader!!!! i also love u FREDDYO.COM 🙂
CONGRATS!!! Love that site
F*cka a MTO
If you want to hear a bunch of lies MTO is the way to go.
Even though I can’t stand MTO, you have to give props where props are due. Dude created his own lane, yeah a BAD one, but it’s paying off for him. MTO steals stories, pics, and post false information, but like Jay-Z said, “Men lie, Woman lie, number’s don’t!”
i am not impressed and they have used my photos several times and not have credited me! Who cares!
Well they always steal picture and stories and don’t give credit.
This website is sickening, ghetto, bipolar, all lies, and by all means unorganized. Gross shit.
f@ck mto stealing pictures lying . and holding back the black community
who ever reads that site is a baboon
fck mto strealing pictues from forums making up lies and holding down black achievements.
the people who read mto are a disgrace
Honestly… I can’t even be mad. That’s truely and accomplishment and to hear his story (regardless of how much we love to hate MTO), it’s inspiring. Yes, MTO be on some bull with all the lies and exploiting celebs… but SOMEONE likes it. So if anything, be mad at the 6 million readers *shrugs*
Fred Mwangaguhunga,
How do you sleep at night? You should be really proud of yourself. How can you look at yourself in the mirror and be proud? You and others like you are the reason Black people continue to tear each other down. I pray God will speak to your heart and allow you to use mediatakeout.com for something positive and uplifting, instead of using it to tear down people and report lies.
I couldn’t believe when i found out MTO was own by a black man. i was shocked. i mean the way you talk about black entertainers is a mess. i hate your site and i hate the filth that the people leave in their comments. ugh, i hate it!
Fuck that self hating negro.