Tiger Woods First Endorsement Deal Since Scandal “Heat Rub Ointment”

admin Jul 1 11 1 Comment

Tiger Woods is a happy man once again, signing a three-year deal to endorse a Japanese pain reliever. Woods’ deal is with Kowa Company Ltd. This is his first endorsement since his life hit media with a Orlando sex scandal late in 2009. The new partnership will focus on the market in Japan and involves print, television and Internet ads. Woods has already filmed a commercial for “Vantelin Kowa,” a heat rub used for muscle and joint pain.

“When looking for a person for a new TV commercial for the Vantelin Kowa series, Kowa determined that Tiger Woods, with his No. 1 accomplishment as a golfer and his overwhelming presence, matches the promotional direction of the Vantelin Kowa series,” the company announced in a news release. Woods boasted an endorsement portfolio of $90 million prior to the scandal, including deals with Gatorade, Accenture and AT&T.
The former world No. 1 player hasn’t played since May 12 because of knee and leg injuries. He said Tuesday he will not return until he is fully healthy.

One Comment to “Tiger Woods First Endorsement Deal Since Scandal “Heat Rub Ointment””

  1. Shocka says:

    well damn..he must not be hurting for money..he not trying to return quick..

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