The homie Jacob Latimore has partnered with the homies over at Post Honeycomb® to launched an exciting program to encourage teens nationwide to showcase their creativity. Honeycomb “Shine On” aims to inspire teens and tweens through a series of playful social challenges on Instagram. Fans can embark on a creative journey along with their friends, taking on new challenges for a chance to win exciting prizes, including the chance to meet Jacob Latimore.
Check out the details below.
Each Monday, beginning April 21 through May 26, Honeycomb’s Instagram page, @HoneycombCereal, will announce a new challenge and invite fans to grab their crew to show how they shine. Once the challenge is completed, they can upload their photo or video entry on Instagram using the official hashtag, #HoneycombShine. One submission will be randomly selected each week for prizes ranging from headphones and speakers to a guitar signed by Jacob! Once a completed challenge is entered into the weekly drawing, it will also be eligible for the Grand Prize, to be chosen on June 2. One Grand Prize winner will receive VIP treatment at one of Jacob Latimore’s summer tour stops, including a meet-and-greet breakfast with Jacob, airfare and hotel accommodations. Since no VIP treatment would be complete without an entourage, the winner will bring two friends on the journey, along with a legal guardian.
Michael Caruso, Assistant Brand Manager for Honeycomb had this to say about working with Jacob Latimore and having fun on Instagram,
“Our Honeycomb fans are creative, outspoken and ready to shine. We’re excited to work with Jacob Latimore as he embodies the spirit of this campaign – to promote positivity and encourage teens to be true to themselves and shine on. Instagram is such a highly engaging platform among teens, we knew it was the place to build the Honeycomb community and launch this campaign. We have some really fun challenges to showcase our fans’ music, dance and fashion talents, and by encouraging group participation we know they’re going to grab their friends and pull out all the stops to wow us.”
Not only will Jacob be interacting with Honeycomb fans through social media, he will be meeting many of them at meet-and-greets in Houston, Atlanta and New York City. For official Honeycomb “Shine On” contest rules, please visit www.honeycombshine.com.
You can keep up with the homie by visiting him on his various social media channels.