Answer:
This question is incomplete, the options are missing. The options are the following:
a) product innovation
b) product standarization
c) product variation
d) product adaptation
And the correct answer is the option D: Product adaptation.
Explanation:
To begin with, the term of "Product Adaptation" in the field of marketing and management is known to refer as the method that is necessary to use in order to adapt a company's strategy to a target audience that tends to be quite different that the usual audience. So in this case the most important thing to have in mind when applying a strategy like this is that the focus will be in the huge difference that the consumers have according to the regular ones, so when the managers see the difference they will be able to focus on a better product to give the consumers.