Kanye West with his “Yesus” brand locks in $100 million dollar deal with Gap , for the next 10 years.
Gap is looking to revamp their brand, Yeezy will design a new line of clothing for men, women and children, dubbed Yeezy Gap. The line does NOT include footwear since ‘Ye has a partnership with Adidas that lasts through 2026.
Yeezy Gap is expected to hit stores and debut online in 2021. The line will reportedly be made up of “modern, elevated basics” sold at “accessible price points.” The price point is supposedly under $100. That’s how you secure a bag during the pandemic.